Accomplishments

-We were recognized by the Mayor and City Councilman of Rocky Mount, North Carolina for taking these huge steps starting a business during a pandemic.

-Our products are on the shelf at The Postal Annex in Greenville, North Carolina and Black Friday Market in Raleigh, North Carolina.

-We were featured in The Daily Reflector and The Rocky Mount Telegram Newspapers.

-We were featured in HER, Voyage Raleigh, Greenville Living, Canvas Rebel, and Funtimes Magazines.

-We are listed on Google, Black Dollar NC, Blaque Net, Yelp, Offer Up, Ebay, Nextdoor, Facebook, Pinterest, LinkedIn, Instagram, Tik Tok, You Tube, X ( Formally Twitter), and many other black business sites and directories.

-We shot our first commercial on June 30th, 2022 at WNCT 9 News Studio in Greenville, North Carolina.

Biography

How It All Started

We started out with selling fragrances that were made in Milan, Italy where famous designers Versace, Armani, Fendi, Valentino, Moschino, Pierre Cardin, Dolce & Gabanna, and Prada manufacture their products as well. Cheryl Felton quotes. "One day while shopping on the fragrance aisle, I asked myself, I wonder how I would go about starting my own fragrance line? So once I got home that thought still weighed on my mind. I consulted with my life partner Luke Muhammad about the idea. He encouraged me and motivated me to pursue this dream. He backed me up and continuously told me that i could do it even though it seemed so hard. He was my biggest supporter, my teacher, my counselor, my cheerleader, my advisor, and my inspiration. Therefore to honor him, both brands after him.

Then I went on Google and searched how to start a fragrance line. That's when I came across Tailormade Fragrances in Milan, Italy. From there the product analysts gave me detailed instructions on how to get started. I was then giving the options of choosing the bottles, designs, and scents for the fragrances. So I ordered 75 bottles of men's cologne and 75 bottles of women's perfume and immediately started selling them and made a website."

We sold one type of men's fragrance and one type of women's fragrance. Then we were able to produce six more different types of men's fragrances, seven more different types of women's fragrances, two unisex fragrances, and four home reed diffuser fragrances. However, due to Covid 19, production was canceled for the fragrances. So we started an athletic wear brand and added many more products. Now over four years later, we have advanced to over 50 different products over four pages of our website.

Established 2020 in Chowchilla, CA & Winterville, NC

Accomplishments

Biography

How It All Started

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